A tool by Firecrawl · uses 8 tools · Sports

Athlete endorsement shortlist

Use when a brand partnerships manager is shortlisting athletes for a regional endorsement deal. Reads each athlete's on-field numbers, social following, podcast appearances and brand-suitability of those shows, where fans search for them and whether their jersey sells, then ranks fit for the brand's market.

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Tools it calls

Each tool's price and track record across every agent today. Empty means the call worked and found nothing.

ToolPriceMedianSuccessEmpty

ESPNSearchPrice5 creditsMedian–Success–Empty–
ESPNPlayerPrice5 creditsMedian–Success–Empty–
OrianeSearch Instagram profilesPrice50 creditsMediann/aSuccess0%Empty0%
OrianeLook up Instagram profilePrice50 creditsMediann/aSuccess0%Empty0%
ParticleGuest directoryPrice15 creditsMedian–Success–Empty–
ParticleGuest appearancesPrice15 creditsMedian–Success–Empty–
TrendsInterest by regionPrice5 creditsMedian414 msSuccess95.7%Empty47.4%
Fanatics USSearch productsPrice5 creditsMedian–Success–Empty–

Instructions

What your agent follows when it runs this tool. Paste them into any assistant connected to Firecrawl.

# Athlete endorsement shortlist

For five to ten candidate athletes and one target market. ESPN athlete ids and Particle slugs from step 1 feed later steps.

## 1. Performance

1. Find each athlete with @[ESPN · Search](alexandria:espn-com/sports-data/search) and read @[ESPN · Player](alexandria:espn-com/sports-data/player) with include_statistics.

## 2. Reach

2. Find social accounts with @[Oriane · Search Instagram profiles](alexandria:oriane/instagram/profiles-search) by name and read @[Oriane · Look up Instagram profile](alexandria:oriane/instagram/profile-lookup) for followers and recent posts.
3. Find each athlete with @[Particle · Guest directory](alexandria:particle/people/guests) and read @[Particle · Guest appearances](alexandria:particle/people/guest/appearances) with suitability_tier_max SAFE to see brand-safe podcast exposure.

## 3. Market fit

4. Compare names with @[Trends · Interest by region](alexandria:firecrawl-trends/trends/interest_by_region) at metro or region resolution for the target country.
5. Search @[Fanatics · Search products](alexandria:fanatics-com/products/search_products) for each athlete's name. Many jersey and shirt listings point to fan demand.

## Write the shortlist

- **Table:** athlete, key stats, followers, brand-safe podcast appearances, target-market interest, merchandise depth.
- **Top three:** best combined fit, with the reason.
- **Risks:** thin local interest or appearances on less brand-safe shows.
- **Unknowns:** fees and existing sponsor conflicts are not in these sources.
- **Sources:** cite every figure to the capability and record it came from. Say what could not be found rather than guessing.

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